Cup Diddly-Umptious Bars

[cprice12]

Pretty cool promotion.

NHL, NBC have awesome Willy Wonka gimmick for Stanley Cup Playoffs
http://sports.yahoo.com/blogs/nhl-puck- ... 28330.html
Who among us hasn’t opened up a candy bar and, for a second, hoped there was a Golden Ticket inside, earning you the right to tour a mysterious candy factory and meet your demise in way that shames your various character flaws?

Well, the Golden Ticket may be confined to a classic Roald Dahl novel, a marvelous Gene Wilder movie and whatever the hell Johnny Depp was doing … but that doesn’t mean the NHL and NBC can’t create some Willy Wonka magic of their own.

Everyone: “I’ve got a/sil-ver ticket!”

Here’s the deal: NBC and the NHL are handing out 32,768 “Lord Stanley’s Cup Diddly-Umptious Bracket Bar” chocolate bars. “What an odd number!” you might say; well, that’s the number of different combinations in the Stanley Cup bracket this season. So it’s by design.

From NBC:

Each of the chocolate bars features an imprint of a blank Stanley Cup Playoffs bracket, and is packaged in a unique wrapper which includes one of 32,768 different bracket combinations. At the conclusion of the Stanley Cup Final, one lucky winner will possess the perfect bracket and will win a trip to the 2016 NHL All-Star Weekend, and the opportunity to spend time with the Stanley Cup.

The All-Star Game is in Nashville next season.

Nashville is awesome.

Ah, but that’s not all. Please recall the aforementioned silver ticket:

In addition, four fans who receive chocolate bars featuring a silver ticket will win a trip to Game 3 of this year’s Stanley Cup Final and the opportunity to spend time with the Stanley Cup.

(They really need to define “spend some time with the Stanley Cup” because we’re frankly worried what’ll happen if a Leafs fan wins this thing.)

How does one get his or her hands on these chocolate bars? Well those bastards in the media (re: us) will be given boxes, along with celebrity fans and “social influencers” which we assume means Steve Dangle. But that’s not all:

Each playoff team will also receive their own box of “Lord Stanley’s Cup Diddly-Umptious Bracket Bar” chocolate bars. The vast majority of bars will be given out to hockey fans in each of the 16 cities which have a team playing in the 2015 Stanley Cup Playoffs.

Fans can tune into local sports radio stations to find out specific locations to pick up a bar, available on a first-come first-served basis.

“Lord Stanley’s Cup Diddly-Umptious Bracket Bars” will also be available at the flagship NHL Store in New York City, in NHL Team Stores, and in popular hockey bars in local markets with teams competing in the Playoffs.

If you’re lucky enough to find one of these things, head to bracketbar.nbcsports.com to register your bracket.

For all the weird things NBC does to promote the NHL – we’re still not over the “rink water ice treats” – this sounds pretty awesome. Until, of course, you get to Game 3 of the Stanley Cup Final, meet the Stanley Cup, and then tumble into a chocolate river while attempting to drink from it, eventually getting stuck in a suction tube. AUGUSTUS NOOOOOOO!

[glen a richter]

That's an awesome promotion. Big fan.

As far as the line "Whatever the hell Johnny Depp was doing", that sums it up. Willy Wonka and the Chocolate Factory was one of my favorite movies as a kid (and the book of similar title was one of my favorite books), and I still watch it whenever it's on. Depp, or I guess really the director, ruined it.

[big d note]

My kids love Willy Wonka (the good movie) and we've never watched the Johnny Depp version. This promotion is very cool.

[ecbm]

Conceptually this is really cool but the mechanics of how it actually works seem ridiculously complex. Why not just distribute them at first-round games or something? I mean, I know this is going to happen and I have a bit of positive feeling about the NHL because of it but I got about two sentences into the part after:

How does one get his or her hands on these chocolate bars?

...and concluded: well, f*** that!

[JesusNEVERexisted]

So exactly how do fans in NHL playoff cities get these bars?

[abc789987]

So exactly how do fans in NHL playoff cities get these bars?

If you're not in one of these cities you can fill out a form online for a chance to win one... I haven't gotten an email yet... I'm not holding my breath.

[ecbm]

So exactly how do fans in NHL playoff cities get these bars?

If you're not in one of these cities you can fill out a form online for a chance to win one... I haven't gotten an email yet... I'm not holding my breath.

See, this makes a lot of sense. Why wasn't that just stated in the article? Coulda just been a poor write-up I guess.

Not gonna waste my time going up to the NHL store to find out these sold out in 1 hour to douchy Rangers fans. Know a guy who works there though. Texted him to ask him to hook me up. He hasn't responded; I'm guessing he's gotten a few of those...

[abc789987]

Just went to the website I posted again...

Sorry!
Unfortunately, all bracket bars have been distributed.
For more on the Stanley Cup Playoffs visit NHL ALL ACCESS

[ecbm]

Just went to the website I posted again...

Sorry!
Unfortunately, all bracket bars have been distributed.
For more on the Stanley Cup Playoffs visit NHL ALL ACCESS

Well, that was something that happened.

Moving on.

[dmiles2186]

It's so great living in a town nowhere near where these were handed out and thus having no chance whatsoever at winning.

[cprice12]

They really should have made like 10 times the number of bars they did and simply have 10 winners.
They should have also made them more available to folks who live nowhere near where they are being distributed...like via drawing online or something.

With the limited number, these things are going to go quick...meaning gone in minutes, quick.
If you don't have tickets to game #1 and if you aren't there right when they open, you probably aren't getting one.

[Portland Blues]

It's so great living in a town nowhere near where these were handed out and thus having no chance whatsoever at winning.

[ViPeRx007]

I got one.

Just kidding.

[ecbm]

Well I work near one of the spots where they distributed them and know a guy who works there.

Didn't help.

The sunny side for the NHL is apparently there was more interest than expected. But next time yeah, more chocolate.

[JesusNEVERexisted]

Agreed. Next time more chocolate bars with more prizes. How about a chance to have dinner with your favorite player? Or a meet and greet or something.

[Misc. Blues]

Agreed. Next time more chocolate bars with more prizes. How about a chance to have dinner with your favorite player? Or a meet and greet or something.

Sounds like somebody wants a date with Kaner...

[abc789987]

I'm still trying to figure out what exactly "quality time" with the Stanley cup means... Like I get to go to the back room with her, err I mean the cup, for 30 minutes?

[glen a richter]

I'm still trying to figure out what exactly "quality time" with the Stanley cup means... Like I get to go to the back room with her, err I mean the cup, for 30 minutes?

Would you need that long?

[Portland Blues]

I'm still trying to figure out what exactly "quality time" with the Stanley cup means... Like I get to go to the back room with her, err I mean the cup, for 30 minutes?

Would you need that long?

Someone related to the Hawks brought it to a bar here in Portland a few years ago. I touched it.

[abc789987]

I'm still trying to figure out what exactly "quality time" with the Stanley cup means... Like I get to go to the back room with her, err I mean the cup, for 30 minutes?

Would you need that long?

Well I'd probably cuddle a bit....